Exploring the latest trends in Canada’s alcohol and cannabis markets unveils intriguing insights for industry observers. According to Statistics Canada’s recent report covering the period from April 1, 2022, to March 31, 2023, sales figures reflect notable shifts in consumer behaviour.

From April 2022 to March 2023 Canadians’ expenditure on cannabis ($4.7 Billion) surpassed that of ciders and coolers ($2.1 Billion), indicating evolving consumer preferences.

• Inhaled extracts witnessed a staggering leap of 59.0%.
• Solid edibles and cannabis-infused beverages followed suit with robust increases of 27.0% and 25.9%, respectively.
• Ingested extracts and dried cannabis products also saw notable upticks at 7.6% and 5.8%.
• However, ‘Other’ cannabis products experienced a notable decline of 59.9%.

On average, a legal-age Canadian spent approximately $150 on cannabis during the specified timeframe, which underscores the significance of the Cannabis Industry within the Canadian economy.

As policymakers and industry stakeholders navigate these dynamic markets, it’s imperative to consider the evolving consumer preference. These insights are invaluable for shaping future strategies and regulatory frameworks within the cannabis sector.

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Source: https://www150.statcan.gc.ca/n1/pub/11-627-m/11-627-m2024012-eng.htm