NFL Hall of Famer Calvin Johnson Jr. discusses cannabis, recovery, athlete wellness, and building Primitiv’s legacy. Continue reading Megatron to Medicine: How Calvin Johnson Jr. Is Rewriting the Playbook for Athlete Wellness
Cannabis ads during Mets broadcasts ignite debate over legalization, sports culture, youth exposure, and media responsibility. Continue reading From Dugouts to Dispensaries: Cannabis Commercials Hit New York Mets Baseball Broadcasts
Kevin Durant’s influence continues shaping cannabis acceptance during the NBA playoff spotlight. Continue reading From Hardwood to Healing Kevin Durant and the NBA’s Cannabis Evolution
Thai Richards blends running, culture, and cannabis to redefine movement, community, and recovery. Continue reading Running the Culture Thai Richards Is Redefining Community Through Movement
A pioneer blending sport, science, and cannabis into a global movement of intention. Continue reading Changing the Game: Tammy Pettigrew, The Voice of Cannabis in Motion
Lukis Padu is redefining endurance by proving cannabis and performance can coexist. Continue reading Proof Over Stigma: Lukis Padu and the New Era of Cannabis Athletes
On 4/20, Jacob Golliday continues driving golf and cannabis culture into uncharted territory. Continue reading From Quiet Fairways to Loud Revolutions: The Swing That Sparked Golf’s Cultural Awakening
WNBA moves closer to ending cannabis testing for players Continue reading WNBA Proposes Removal of Cannabis Testing in New CBA Negotiations
Trump’s cannabis order signals a medical reckoning that could redefine recovery, research, and athlete care. Continue reading Trump’s Cannabis Reset: A Schedule III Shift That Could Redefine Medicine, Sports, and Recovery
Cannabis rescheduling is historic—but not full legalization. Here’s what it means for industry. Continue reading Beyond Stigma: The Implications of Cannabis Rescheduling in the U.S.
Light up, tune in, and learn how Shaun Smith is redefining recovery and rewriting the rules. Continue reading In the Trenches: Shaun Smith’s Next Play for Cannabis
SPORTS CANNABIS 