Baron Davis made waves within the cannabis industry joining celebrity investors; Gwyneth Paltrow, Rebel Wilson, Ruby Rose, Darren Criss, Tove Lo and Casey Neistat; to back the Los Angeles-based THC-infused drink company CANN. Founded in 2019, Cann has established itself as the fastest growing THC beverage.
Cannabis 2.0 products have entered the industry allowing for new entry points and options for consumers. Cannabis infused products saw a 40% sales surge within California, aided by consumers looking for convenient products.
With new products hitting the shelves, cannabis is becoming more accessible and convenient for consumption.
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