Prolific NBA icon Kevin Durant made waves across the world, announcing a collaborative content partnership with Weedmaps. Kevin Durant’s VC firm Thirty Five Ventures and Weedmaps are coming together to advocate for Cannabis and Sports as well as normalize the conversation through meaningful content initiatives. With Cannabis coming to the forefront and leagues adopting new policies, athletes like Kevin Durant are betting big on Cannabis.  … Continue reading Kevin Durant Partners with Weedmaps

Retired NBA Pro, Cannabis advocate and entrepreneur Al Harrington is changing the game, adding Allen Iverson to the Viola Brand Roster in a multi year Partnership. Considered by many to be one of the Greatest Point Guards of All Time, retired NBA Legend Allen Iverson, is the latest athlete to join the cannabis industry, sharing the news on his instagram; “Happy to be joining my …

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Sha’Carri Richardson tests positive for THC and faces a one month suspension. Continue reading “I am Human” – Sha’Carri Richardson